When looking for a yoga mat, it can be hard to find one that isn’t made of synthetic rubbers and toxic materials. JadeYoga is a great option when trying to avoid these harmful materials as each mat is made with natural rubbers. However, that does not guarantee that they are the perfect sustainable alternative. While researching their production process, I was unable to find detailed information on their supply chain, which makes it impossible to determine how truly sustainable their manufacturing process is. As a business, JadeYoga presents themselves as dedicated to protecting the environment, with multiple charitable causes to give back to the community. In order to allow consumers to make the most informed decision when purchasing their products, more transparency is needed from JadeYoga.
The Harmony Yoga mat is made with natural rubber that contains no PVC, ozone depleting substances, or other synthetic rubbers. Natural rubber, derived from a rubber tree, is a renewable source that can be sustainable when using eco-friendly practices. When listing other materials used in this product's development, JadeYoga states that the mats contain both natural and man-made components, but that the precise listing of these elements are proprietary. While they mention that all components are approved by the FDA for use in rubber, and are all non-toxic materials, their lack of specificity is disappointing.
Like syrup, natural rubber is tapped from rubber trees and is renewable. 90% of the world’s natural rubber is produced in Asia between India and Vietnam, and southern China and Indonesia. Forests in these regions are typically cleared to make room for growing rubber trees which can lead to deforestation, threatening many endangered species. Through sustainable farming, rubber production can increase biodiversity and carbon sequestration, and reduce carbon dioxide emissions from deforestation. When researching the manufacturing process of Jade Yoga, there was minimal information available, therefore, it can’t be determined if they are supporting sustainable rubber tree practices or not. On their website they disclose that their mats are made in the United States in compliance with US environmental laws, US consumer safety laws, US worker safety and US wage and hour laws. They highlight their dedication to US based production to ensure that workers are treated fairly and quality is not compromised. Their commitment to using natural resources and abiding by US production laws is promising, however, the lack of transparency in their manufacturing process and unclear supply chain information makes it difficult to trust whether their mats are truly sustainable.
JadeYoga is a family owned business with Dean Jerrehian as the President of Jade Industries Inc. and creator of the JadeYoga brand of yoga accessories. Having previously worked as a lawyer for the US Environmental Protection Agency, Jerrehian has expressed the importance of taking care of our planet. As stated on their website, JadeYoga’s mission is to “make the best quality yoga products and give back to the Earth with every product sold.” With their flagship partner, Trees for the Future, a tree is planted for every yoga mat sold. Through their Forest Garden Program, Trees for the Future is dedicated to planting trees with rural communities in the developing world, enabling them to restore their environment and build a sustainable future. Along with this partnership, they have several other charitable causes aligned with the purchase of other items on their website. With each purchase of a cork block, JadeYoga collaborates with Rainforest Trust to preserve 2,000 square feet of rainforest. Additionally, with each purchase of a yoga strap, JadeYoga collaborates with Terrapass to offset 25lbs of carbon emissions. By giving back to the community, this business shows a commitment to supporting the environment and those that are affected by the production of their items.