Good Club

overall rating:



Maaria Ishtiaq
No items found.

Good club is a delivery service specialising in zero waste and sustainable groceries. This service recently introduced reusable jars whereby the customer can send back the jars that the product was in. As a result, this has greatly reduced packaging.
I myself have used this service before the company modified their website into using zero waste products. At the time, I ordered different food products and sanitary products from a variety of different brands available on the website which were made of sustainable cotton and recyclable packaging. In addition, the order came on time and was efficient.

The concept of Good club is amazing, and the fact that other companies have not followed suit is a shame. Nevertheless, the prices are slightly more expensive than other stores but the fact that most produce are organic and contain less packaging then the whole concept of Good Club is great. In addition, as the scale of Good Club is quite small then the prices would have to match the company size but if they scale up then hopefully pricess will drop. Also, at the moment they deliver everywhere in the UK except Northern Ireland, Scottish Highlands and the Channel islands most likely due to the climate and the distance but they are aiming to increase their radius in deliveries. Furthermore, adopting a zero waste concept is definitely feasible as mainly less packaging needs to be used and customers bring in their reusable pots which is fairly easy to do. Therefore, more pressure needs to be put in supermarkets and other grocers to expand their mindset in terms of sustainability. The idea of using returnable pots and reducing packaging has been used for centuries and is being brought back into modern times, which significantly lowers carbon emissions. Using reusable containers or tubs is vital as it forces the customer or people in general to think about what they are buying and gives a sense of responsibility as the customer themselves are contributing less to climate change. In addition, the prices at Good club are more affordable then I have seen at other stores that are zero waste or sustainable, so proves that the vast majority of people can shop at Good Club as the prices are not too expensive. However, a sustainability report and more transparency is needed to support their claims on reducing plastic and carbon. 

What it's made of:


The company Good Club consists of providing consumers with sustainable and reusable products at affordable prices. The products that are included on the website consist of foods such as rice, pulses such as lentils and beans, dried fruit and confectionary such as chocolate and sweets. In addition, there are refillable items such as washing up liquid, shower gels and laundry detergent which are delivered in returnable packaging. Personal hygien products, skincare and kitchen essentials are also included. Most of the items are vegan certified, contain a minimal amount of chemicals or come in eco friendly packaging such as sustainable cardboard or reusable jars. An example of this is the Beauty Kitchen Really Radiant Moisturiser (60ml) which is completely vegan and the jars that the moisturiser comes in is in a reusable jar that is sent back to Good Club. Therefore, Good Club promotes the right sustainable products to their customers so that their impact on the environment is minimal.

How it's made:


Good Club works based on the customer. The customer initially chooses the items that they want and either pay delivery of £4.99 or if they spend over £60 then it is free by carbon neutral DPD. The products then arrive in returnable pots or in sustainable packaging within a larger plastic delivery box. If returnable pots have been used then the contents can be transferred into your own jars and the reusable pots are then sent back. The user can then choose when they want their delivery box to be collected and where (your doorstep or nearest post office). However, if users consistently choose collection from home then more fuel will be used by the courier which would mean more emissions. Nevertheless, Good Club is doing an amazing job as I stated previously that they were not zero waste before and have made the effort to refine their products so that there are more zero waste options.

In terms of how their website was created, I could not find any information which is something that needs to be mentioned so that the users and people interested can understand the company’s sustainability. In addition, there is no sustainability report, which does raise suspicions, but they mention that they calculate how sustainable they are and how they calculate how much plastic they save. As a result, the company not including vital information on how sustainable they are makes me question whether they are doing a good job as there is limited data to back up their claims on being eco friendly.

Who makes it:


The website lists the co founders as Ben Patten and Danny Blackman. Ben has been involved in creating businesses such as Farmdrop, a company that makes it easier for people to buy directly from local producers. I had a look at the Farmdrop website which is fantastic as i looked at a variety of products from different sellers. One product was the Organic Piccolo Vine Tomatoes which come from the Isle of Wight whereby they compost any plant waste and use native bumblebees for pollination. As a result, selling organic produce is a great idea to support individual businesses and allow them to reach a wider audience. As a result, this would help smaller businesses and reduce emissions as well. Danny is a product designer and for 12 years has been involved in brands such as the BBC and Honda. Good club started in 2019, fairly recently, and the fact that the co-founders have rapidly turned to reusable pots in 2021 proves that they are moving at a faster pace to be more sustainable. This is also supported by their inclusion of zero waste items without packaging such as loose leaf tea and items that are sent in returnable pots. As a result, they are doing great for the environment and by their consumers.