While I think this switch is one that is economically viable, I think one needs to definitely be aware when making the decision to buy this product that the sustainability in this decision is much more future-focused. It needs to noted that there is no information on where the materials are coming from. That being said, it does appear as though they are making a genuine effort to be a sustainable company. I appreciate their efforts to foster a sense of community while striving to make their products accessible. I would, in the future, like to see them be more transparent as to what goes on behind the scenes. EcoRoots is an organization designed for slowly wading into the waters of the zero-waste lifestyle. Whether or not you want to swim into the deep end is entirely up to you.
The zero-waste life has been soaring to new popularity lately in the world of sustainability. While I have not yet committed to this myself, the fascination I have for taking complex behaviors and products and making them simpler, in turn making life overall simpler, is palpable. And if you are someone who is looking to dip their toe in the zero-waste movement, and are a person who shaves, then you may be looking to the EcoRoots Rose Gold Safety Razor. This sleek tool is made from rose gold, zinc alloy, and stainless steel. Unfortunately, there is not much more information to be found concerning the materials. The metals used could be considered sustainable to a degree if they were recycled, but I could not find any more information regarding them. It does at least make more sense economically to buy a shaving tool such as this one, as the initial purchase comes with a handle lasts much longer than typical plastic alternatives, and 5 blades, so an initial and four replacements just to start off. Additionally, when those blades run out, it only costs $3.50 for 10 new blades. Furthermore, when disposing the blades, done safely and correctly, they can be recycled provided you check with your respective recycling plants.
I have a lot of concerns being that I was able to find very little about the process of creating this product. There is no information on where they source their metal nor what working conditions are present. Alternatively to the sustainability of the process, EcoRoots focuses much more on the 2 billion plastic razors that are thrown into the landfill every year that will not be contributed to by whomever switches to the safety razor. They also shine a large spotlight on the plastic negated through their packaging process. They boast that they always "ship 100% plastic-free with compostable/recyclable materials”, which include “craft paper tape, cardboard, and recycled paper”. Craft paper tape is made from recyclable paper and has a natural rubber-based adhesive, decreasing the “amount of plastic packaging that ends up in landfills simply because it’s made from recyclable paper.” They further note that “recycling just one ton of cardboard can save 9 cubic yards in a landfill, 7000 gallons of water, 46 gallons of oil, 17 trees, and 4000kW of electricity”. With these staggering statistics, it’s positive that they are encouraging their consumers to contribute to these statistics by urging them to “Please Reuse, Repurpose, Compost, or Recycle all of our shipping materials.” However, while I do not think there is anything necessarily nefarious about the lack of information regarding where they’re getting their materials from, I do think that if they are going to be “Encouraging a circular economy and a sustainable way of living for a better future”, then their consumers deserve to know where the circle they’re encouraging is beginning.
EcoRoots, an online store, sees itself as “an eco-conscious and minimalist brand, to inform people on the reality of single-use plastic consumption and the impact it has on future generations”. And it certainly does its job to inform perusers of their website of different habits (as well as products) to implement, should they be interested in becoming more sustainable, or embarking upon a zero-waste lifestyle. They have a blog page on their website that details things such as the difference between upcycled and recycled, between compostable and biodegradable, as well as different habits to start you on your zero waste lifestyle.
As far as interaction with other organizations go, I can definitely appreciate that they’re a member of the 1% for the Planet, but the only organization I can see them supporting is the Ocean Conservancy. Moreover, when speaking of their membership, EcoRoots that they support “organizations”, as in plural, but only include Ocean Conservancy, and do not specify beyond the dollar amount ($7,829) how they’re supporting them. This perturbs me, when I know of other organizations, such as Wholesome Culture, that will specifically track what their dollars are helping to pay for. It is not outright suspicious, but I do wish that they would be more up front if Ocean Conservancy is the only organization that they support. One thing I did value is that they are “a brand built on community”; many of the products that they carry are not products they themselves produce. “We also love to support other small businesses like ours-so we carry in our shop other brands that align with our own values.”