ECOEGG Laundry Egg

overall rating:



Lauren Chong
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After doing some research within the fabric-care sector for sustainable detergents, I was in search for a more eco-friendly option, one that wasn’t full of unknown synthetic chemicals, or one that wouldn’t immediately get used up every couple of months. Fortunately, after a quick Google search, it didn’t take too much digging to come across the Ecoegg Laundry Egg. A certainly intriguing solution to everyday laundry, the name "EcoEgg" itself screams sustainable. It boasts up to 70 washes, with a 10 year guarantee on the egg itself, surely there can’t be a better solution? In my opinion, this is by far the greenest solution to laundry products in almost all aspects and I would definitely recommend giving it a go. Some reviews have said that although transitioning to the ecoegg has been great, they are just so used to the "fresh smell" you get from all the toxic chemicals in regular laundry detergents, that its odd when the clothes don’t hit you with a strong scent of synthetic flowers or fresh linen, which is quite backwards as the chemicals aren’t really the healthiest or purest options out there.

What it's made of:


The ecoegg Laundry Egg is made of two main components: the egg, and the mixture of cleaning pellets.

The ecoegg itself is a reusable egg-shaped container made from 100% recyclable soft, durable plastic rubber. It is also stated that at the end of its life, the egg is also 100% recyclable. With approximately 35.8 million plastic bottles being thrown away every day in the UK (including from laundry detergent and fabric softener bottles), and only half of these making it to recycling in the UK, the ecoegg addresses these issues as being one of the most impressive examples of a sustainable product I have personally come across. Not only is the egg reusable and zero waste, but the product comes with a 10 year guarantee on the egg-case, allowing users to not only get a bang for their buck at £9.99 per egg (and refill pellets at £4.99), but also minimize their waste production and to not have to worry about what laundry detergent they’re going to buy next!

The ecoegg Laundry Egg uses two types of natural pellets to clean your clothes. Pellet 1 (the darker pellets) are Tourmaline ceramic pellets that work to weaken the adhesive forces between dirt and clothes, Pellet 2 (the white pellets) on the other hand are mineral pellets that naturally ionise the oxygen molecules in your washing machine water. The molecules penetrate deeply into the fabric, causing dirt to be lifted without fading colours or damaging clothing fibres. Tourmaline is often found in Brazil, parts of Africa and some parts of Asia, as the website did not state where they source these Tourmaline ceramic pellets from, it can be assumed that they were exported in. This is not the most ideal scenario as it would mean that there would be increased transport costs and hence higher carbon emissions considering that the product is mostly sold in the UK. However unlike regular detergents and softeners, these pellets are not full of harsh, synthetic chemicals, optimisers, bleaches, ammonia or palm oil that can cause damage to the environment and aquatic life when leaked through the water infrastructure. In fact, ecoegg estimates that it has stopped over 700, 000 tonnes of washing detergent from entering the UK water system.

The product is not only kind to the environment, but also kind to your skin. Being 100% hypoallergenic, it is supported by Allergy UK and has been proven to be kind to sensitive skin through dermatological testing, making it an accessible product that is suitable for babies, children, people with sensitive skin, and skin conditions like eczema or psoriasis. Furthermore, because the ecoegg does not create a build-up of residue like many detergents do, it is the perfect washing solution for cloth nappies, which is a great sustainable alternative to disposable nappies, a product that typically contributes 30% off all non-biodegradable consumer waste.

The product itself has clearly gone above and beyond the regular sustainability standards of an everyday product, and the packaging has no doubt exceeded these standards as well. All ecoegg products come packaged in FSC (Forest Stewardship Council: Products that bear this label have been verified as being made from 100% recycled content (either post-consumer or pre-consumer reclaimed materials). The use of FSC Recycled products can help to alleviate the pressure of demand on sources of virgin material, thereby helping to protect the world’s forests.) certified paper and board and come marked with clear and concise recycling instructions. Only vegetable-based inks are used in ecoegg’s printing and packaging.

When ordered online, it comes with no plastic packaging (no bubble wrap, polystyrene or foam peanuts), and all their boxes are made of 100% recycled materials and are 100% biodegradable, and they are sealed with recyclable paper tape.

After reviewing what it is made of, it is clear that there are clear strides towards a more sustainable product, not only in the packaging, but down to the consumables and the refill business model that significantly cuts down on waste, to the recyclability and circularity of the product! This is a brand that definitely sets itself apart in so many ways, and with sustainability at the forefront of its vision, the ecoegg Laundry Egg gets a 2.8 for this section! The only reason I cannot give it a 3 is because of the fact that it is not 100% circular, when the pellets have gone through the recommended 70 washes, it is advised that they should be disposed into the rubbish and be refilled. These pellets are slow to biodegrade, and going to landfill is definitely not the most ideal outcome.

How it's made:


The egg previously sourced much of their tooling and production from Asia, but have since secured funding to enable its manufacture in the UK, with manufacturing warehouses in Kent, Wiltshire, South Wales and an office in Bristol. This is a great transition as less fuel is used during transport, making it a great option for anyone living in the UK!

From what I could find, the ecoegg’s predominant manufacture process is injection moulding for the production of the egg cases. This is quite a standard method for a product like the egg, and it more environmentally friendly than other processes, because of efficient and durable machinery that lasts a long time. The product itself is made of only one main material, with a simple mechanism for disassembly, making it much simpler during the sorting stage of recycling, ensuring that most most of it gets recycled and continues the circular flow.

When packaged, Ecoegg has continually liaised with all of the companies they work with to ensure that they share the same approach to packaging. They ensure that any products they supply to them are plastic free and are sent using minimal and preferably recycled packaging.

It is disappointing that for a company centred around sustainability and was founded in 2008, that there are very few details regarding how their product is actually made (e.g. where it is made, where their materials are sourced from, processes, sustainability initiatives within manufacture). As there was very limited information available online for this section (especially for the regular consumer that doesn’t have time to deep dive into random articles and search for this specific information), I can only give them a rating of 1.1 planets for this section.

Who makes it:


The ecoegg Laundry Egg is 100% cruelty-free. All of their laundry products are suitable for vegans as they never test on animals and it is non toxic to aquatic life.

Ecoegg’s environmental and social values extends way beyond their products. They ensure that as much of their industrial and office waste is recycled as possible and are constantly looking for ways to reduce their carbon footprint. They are also focused on community and they attribute much of their business success down to their team as they “only recruit great people who share the ecoegg values”, of which include their care for the environment and finding ways to make a difference, innovation in products and packaging improvement, and treating their customers and suppliers with respect and priority. I was not able to, however, find any social justice elements or information about their labor laws, worker rights or diversity. There are only the few sentences about their values, yet no concrete evidence or details. This could be attributed to the fact that it is a relatively small company in the UK, but it could be a cause for concern if there is very little information on this topic.

They give funding and support to Water for Kids, a charity helping provide safe drinking water for communities across Africa, and have teamed up with RIPPLE Africa, a charity that works to preserve the forests in Malawi.